Hello there! I'm Rhea
I make products that don’t need tooltips. Or apologies.
I’m a digital experience designer by profession, problem-solver by obsession. I build (quietly) confident products that let users win – not just designers. Of lately, trying to fret less about pixels, more about people.
Career motto = Less glitter, more grit.
< Latest work >
Fixing the first five minutes of Wrike
Wrike
2024
Most new users landed in Wrike... and didn’t know what to do next. Confused, they left before they ever got started. We set out to fix that. What followed was a series of small changes that made a big difference.
Fixing the first five minutes of Wrike
Wrike
2024
Most new users landed in Wrike... and didn’t know what to do next. Confused, they left before they ever got started. We set out to fix that. What followed was a series of small changes that made a big difference.
Fixing the first five minutes of Wrike
Wrike
2024
Most new users landed in Wrike... and didn’t know what to do next. Confused, they left before they ever got started. We set out to fix that. What followed was a series of small changes that made a big difference.
Making a Zero forex card for Indians
Niyo
2023
A behind-the-scenes look at designing the Niyo Global Credit Card—built to help Indians travel worry-free. From early challenges to major decisions, this case study uncovers what it took to create a card that works across 190+ countries with zero forex markup.
Making a Zero forex card for Indians
Niyo
2023
A behind-the-scenes look at designing the Niyo Global Credit Card—built to help Indians travel worry-free. From early challenges to major decisions, this case study uncovers what it took to create a card that works across 190+ countries with zero forex markup.
Making a Zero forex card for Indians
Niyo
2023
A behind-the-scenes look at designing the Niyo Global Credit Card—built to help Indians travel worry-free. From early challenges to major decisions, this case study uncovers what it took to create a card that works across 190+ countries with zero forex markup.
Content Management system for ValueLabs' employees
ValueLabs
2022
A content management system built for ValueLabs employees to access past project learnings, processes, and documentation. This case study explores how we created a central knowledge hub to help teams move faster, avoid repeated mistakes, and learn from each other’s work.
Content Management system for ValueLabs' employees
ValueLabs
2022
A content management system built for ValueLabs employees to access past project learnings, processes, and documentation. This case study explores how we created a central knowledge hub to help teams move faster, avoid repeated mistakes, and learn from each other’s work.
Content Management system for ValueLabs' employees
ValueLabs
2022
A content management system built for ValueLabs employees to access past project learnings, processes, and documentation. This case study explores how we created a central knowledge hub to help teams move faster, avoid repeated mistakes, and learn from each other’s work.
How I met my money
NID design porject
2020
A design project aimed at improving financial literacy among urban Indian youth. It explores why personal finance is often ignored, the challenges young people face, and how thoughtful design can nudge better money habits early in life.
How I met my money
NID design porject
2020
A design project aimed at improving financial literacy among urban Indian youth. It explores why personal finance is often ignored, the challenges young people face, and how thoughtful design can nudge better money habits early in life.
How I met my money
NID design porject
2020
A design project aimed at improving financial literacy among urban Indian youth. It explores why personal finance is often ignored, the challenges young people face, and how thoughtful design can nudge better money habits early in life.
Senior Product Designer with 4.5+ years of experience →
< For hiring managers >
Wrike
Senior Product Designer
Feb - Nov '24
Led design initiatives for the growth unit at Wrike (a collaborative work management platform), focusing on initial user onboarding, mobile trial flows, and activation experiences to drive early engagement and product adoption.
Wrike
Senior Product Designer
Feb - Nov '24
Led design initiatives for the growth unit at Wrike (a collaborative work management platform), focusing on initial user onboarding, mobile trial flows, and activation experiences to drive early engagement and product adoption.
Wrike
Senior Product Designer
Feb - Nov '24
Led design initiatives for the growth unit at Wrike (a collaborative work management platform), focusing on initial user onboarding, mobile trial flows, and activation experiences to drive early engagement and product adoption.
Niyo
Product Designer
May’21 - Dec’23
I was among the earliest design team members at Niyo, a fintech startup for global travel banking. I led end-to-end UX for credit cards, built the design system for the global app, and helped scale the team and processes from the ground up.
Niyo
Product Designer
May’21 - Dec’23
I was among the earliest design team members at Niyo, a fintech startup for global travel banking. I led end-to-end UX for credit cards, built the design system for the global app, and helped scale the team and processes from the ground up.
Niyo
Product Designer
May’21 - Dec’23
I was among the earliest design team members at Niyo, a fintech startup for global travel banking. I led end-to-end UX for credit cards, built the design system for the global app, and helped scale the team and processes from the ground up.
ValueLabs
UX Designer
Sep’20 - Apr’21 (graduation project)
Created a Content Management System for all employees to collate and refer past projects, case studies and systems
ValueLabs
UX Designer
Sep’20 - Apr’21 (graduation project)
Created a Content Management System for all employees to collate and refer past projects, case studies and systems
ValueLabs
UX Designer
Sep’20 - Apr’21 (graduation project)
Created a Content Management System for all employees to collate and refer past projects, case studies and systems
And here's what I studied →
National Institute of Design, Ahmedabad
Master of Design (Graphic Design)
2018 - 2021